Nerds With Guns

News about Gear, E-Commerce, Guns, Web Design, & more.

April 17, 2017 in E-Commerce, More, Web Design

How to Write Good SEO Content


Writing Great SEO Content is Easy 

Google can be pretty choosy on how it likes to see content written. Websites need simpler wording and some specific formatting. Google likes to see some extra formatted content to rank a page higher. This page is not only a guide for writing SEO content but is an example of a well written page of SEO rich content.

Using Simplified Words for SEO Content

The average reading level of the users of any website will likely in the 7th to 9th grade range. Google knows this, and can reward a site for using smaller words, and low usage of adverbs and passive voice. Thankfully there’s an app for that. Hemingway is an online app built from the ground up for writing good content. The app will guide you as you write keeping your content clear and focused.

Formatting Good Content

Using good formatting is essential when writing website content to rank on google. These formatting techniques include proper heading tag usage short sentences and rich content. The heading tag system set out in a simple h1 > h2 > h3 format. H1 tags get used 1 time per page, usually as the title and is the core of the idea of the page. H2 Tags generally to denote the next big idea of the page, and can be like the title / h1 tags content. H3 tags are section headings, these should include the keywords that you hope to rank for on the page.
Other Rich Content
  • Relevant Images (Use appropriate Alt attributes to describe the image)
  • Bulleted lists
  • Charts (Not an Image, but Google charts/sheets)
  • Links or Buttons
  • Forms to encourage engagement
5 More Quick Tips For SEO Writing
  1. Your goal is to write 300 or more relevant words per page of content.
  2. You are writing for the user, not for google. Don’t try to stuff keywords in.
  3. A picture is worth a thousand words, using images engages users and search engines.
  4. Be Original. Spun content, or writing you buy from overseas is usually repetitive. This content can even get you punished by Google.
  5. Start small, but practice. Like any talent you need to practice it to get better.

July 15, 2015 in E-Commerce, Web Design

custom website development

If you were to count the number of gun shops, manufacturers, pawn shops, and gunsmiths it’d be in the hundreds of thousands.  In this industry you are unique, there’s only one company exactly like yours and the key to succeeding is to stand out and show the world how you’re different.  With that said it is 2015 and 95% of all exposure your company will get is from the internet. Without a good looking, and effective website you are hamstringing yourself.  Many people say “well a good website is expensive, we can make do with a canned design or a quick site”. That simply isn’t the case anymore.  Canned designs and clunky code are as bad if not worse than no site at all.

March 30, 2015 in E-Commerce, Web Design

mobile first gun industry websites

Our last blog generated a lot of questions, and from those questions it was pretty easy to see that some more information was  needed on the different types of mobile websites. So with this one we decided to try to share some intel on the different mobile friendly technologies that can be used to make your site compliant with the massive changes Google is making in April. Those technologies are mobile websites and responsive web design.

March 19, 2015 in E-Commerce, Web Design

April 21st, 2015 will be the day google rolls out the BIGGEST search change in history.The two previous major revamps (Panda and Penguin) affected approximately 30% of all searches…. Combined. The mobile friendly update is going to affect HALF of all searches.